If your not using video for your business, there’s a really good chance your competitors are. Video is the #1 key asset to marketing success that every company must be using today. If you’re not already using video in your business, it’s time to hit the record button and focus on using high quality video to reach your ideal customers. When you choose to work with us, you’ll receive top quality professional content that will build awareness for your brand, motivate customers, improve your search engine rankings, and maximize your ROI. Below are a few examples of videos you need.
Every organization has a story. It’s time to tell yours through an introductory “about us” video. This video shows who you are, what you do and why you do it. Through this video, your audience will meet your staff, understand your message, and get a sense of your company culture and what makes you stand apart from the competition.
Build excitement for your upcoming or current product with a short teaser video that showcases your product and entices your customers. These are often used as ads on social media to attract interested customers to your website.
Showcase your product with a high-quality informative video. From concept, script writing, and casting, we take care of it all.
Your satisfied customers can also be your biggest influencers. People want reassurance before they commit to a purchase. According to Forbes, 90% of customers read online reviews before buying a product. This means your prospective customers are actively searching for feedback from your previous customers right now. Use this opportunity to capture customer stories that showcase your company’s value through powerful testimonial videos.
A smart content strategy uses video not just once, but on a continuous basis to keep customers informed, engaged, and ready to work with you. Does your business often have industry-specific news? You are the expert in your field and video offers an excellent opportunity for you to build trust by educating and engaging your customers at the same time. When news comes out that will affect your customers, keep them informed on how they will be impacted through video.
In order to succeed with video marketing, you need professional quality content. From the eyes of your customer, how you do one thing is how you do everything. The quality of your video directly speaks to the quality of your brand.